Privacy Policy

This Privacy Policy describes how Caramela Beauty collects, uses, and shares your personal information when you visit, use our services, or make a purchase from caramelabeauty.eu or otherwise communicate with us regarding the website (collectively referred to as the “Services”). In this Privacy Policy, “you” and “your” refer to you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected in accordance with this Privacy Policy.

We recommend that you read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, for example to reflect changes to our practices or for other operational, legal, or regulatory reasons. The updated Privacy Policy will be posted on the website, indicated by the “Last updated” date, and we will take any other steps required by applicable law.

How We Collect and Use Personal Information

To provide the Services, we collect personal information about you from a variety of sources as described below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses listed below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with applicable legal obligations, enforce applicable terms of service, and protect the Services, our rights, and the rights of our users or others.

Personal Information We Collect

The types of personal information we collect about you depend on how you interact with our website and use our Services. When we use the term “personal information,” we mean information that identifies you, relates to you, describes you, or can reasonably be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information that you submit to us directly through our Services may include:

Contact information such as your name, address, phone number, and email address.

Order information such as your name, billing address, shipping address, payment confirmation, email address, and phone number.

Account information such as username, password, security questions, and other information used for account security.

Customer support information such as information you choose to include in communications with us, for example when sending a message through the Services.

Some features of the Services may require you to directly provide us with certain information about yourself. You may choose not to provide this information, but doing so may prevent you from using or accessing those features.

Information We Collect About Your Usage

We may also automatically collect certain information about your interaction with the Services (“Usage Data”). To do this, we may use cookies, pixels, and similar technologies (“Cookies”). Usage Data may include information about how you access and use our website and your account, including information about your device, browser, network connection, IP address, and other information regarding your interaction with the Services.

Information We Receive from Third Parties

We may also receive information about you from third parties, including vendors and service providers who may collect information on our behalf, such as:

Companies that support our website and services, such as Shopify. Our payment processors collect payment information (for example bank account, credit or debit card details, billing address) to process your payment and fulfill your orders, deliver products or services requested, and perform our contract with you.

When you visit our website, open or click emails we send, or interact with our services or advertisements, we or third parties we work with may automatically collect certain information using online tracking technologies such as pixels, web beacons, SDKs, third-party libraries, and cookies.

All information obtained from third parties will be handled in accordance with this Privacy Policy. Please also see the section below titled Third Party Websites and Links.

How We Use Your Personal Information

Providing Products and Services

We use your personal information to provide the Services to you in order to perform our contract with you, including processing payments, fulfilling orders, sending notifications related to your account, purchases, returns, exchanges, or other transactions, creating and maintaining your account, arranging shipping, facilitating returns or exchanges, and other account-related services. We may also improve your shopping experience by enabling Shopify to match your account with other Shopify services you may choose to use. In such cases Shopify will process your information in accordance with its own privacy policy.

Marketing and Advertising

We may use your personal information for marketing and advertising purposes, such as sending marketing, promotional communications via email, SMS, or postal mail, and showing advertisements for products or services. This may include using your personal information to better tailor advertisements on our website and other websites. If you reside in the EEA, the legal basis for this processing is our legitimate interest in selling our products under Article 6 (1)(f) GDPR.

Security and Fraud Prevention

We use your personal information to detect, investigate, or take action regarding fraudulent, illegal, or harmful activities. If you create an account, you are responsible for keeping your login credentials secure. We strongly recommend that you do not share your username or password with anyone. If you believe your account has been compromised, contact us immediately. If you reside in the EEA, the legal basis for this processing is our legitimate interest in maintaining security for our website under Article 6 (1)(f) GDPR.

Communication and Service Improvement

We use your personal information to provide customer support and improve our Services. This is our legitimate interest in providing efficient services and maintaining our relationship with you under Article 6 (1)(f) GDPR.

Cookies

Like many websites, we use cookies on our website. We use cookies to operate and improve our website and services (including remembering actions and preferences), perform analytics, and better understand user interactions with the Services. We may also allow third parties and service providers to use cookies on our website to better tailor services, products, and advertisements on our website and other websites.

Most browsers automatically accept cookies, but you can change your browser settings to remove or reject cookies. Please note that removing or blocking cookies may negatively affect your experience and may cause some services or features to not function properly.

How We Share Personal Information

In certain circumstances we may disclose your personal information to third parties to perform our contract, pursue legitimate interests, or for other reasons described in this Privacy Policy. Examples include:

• Vendors or third parties who perform services on our behalf (such as IT management, payment processing, analytics, customer support, cloud storage, shipping, and delivery)

• Business and marketing partners to provide services and advertisements

• When you request or consent to sharing information with third parties (for example for product delivery or social media integrations)

• Our affiliates within our corporate group

• In connection with business transactions such as mergers or bankruptcy

• To comply with legal obligations or enforce our terms of service

We do not use or disclose sensitive personal information without your consent.

Third-Party Websites and Links

Our website may contain links to websites or platforms operated by third parties. If you follow links to sites not affiliated with or controlled by us, you should review their privacy policies and terms. We are not responsible for the privacy practices or content of those websites.

Children's Data

The Services are not intended for children, and we do not knowingly collect personal information from children. If a child has provided us with personal information, a parent or guardian may contact us to request deletion.

Security and Retention

No security system is perfect and we cannot guarantee absolute security. Information you send to us may not always be secure during transmission. We recommend not sending sensitive information through insecure channels.

We retain personal information as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our policies.

Your Rights

Depending on where you live, you may have rights including:

• Right to access your personal information

• Right to request deletion

• Right to correct inaccurate information

• Right to data portability

• Right to opt out of targeted advertising

• Right to restrict processing

• Right to withdraw consent

• Right to appeal decisions

You may exercise these rights by contacting us using the contact information below.

Complaints

If you have complaints about how we handle your personal information, please contact us. You may also lodge a complaint with your local data protection authority.

International Users

Your personal information may be transferred, stored, and processed outside your country. When transferring data outside Europe, we rely on recognized transfer mechanisms such as Standard Contractual Clauses unless the destination country has been deemed to provide adequate protection.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Email: caramelabeauty@outlook.com

For the purposes of applicable data protection laws, Caramela Beauty is the data controller of your personal information unless otherwise stated.